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Blog Posts
- Navigating Amazon Ads jargon
- What is a “brand store” on Amazon?
- What is the difference between Amazon Vendor Central and Amazon Seller Central?
- How much does Amazon advertising cost?
- The Truth About Amazon Advertising: Is It Really Worth It?
- [ANNOUNCEMENT] BOFU Agence Marketing announces the acquisition of LeadLeaps
- B2B Lead Generation in the digital age: a strategic evolution
- [ANNOUNCEMENT] Acquisition and Redesign of Social Tipster and CoderChamp
- Understanding Marketing Surveys: Types, Tools, Channels and Best Practices
- Data and its Theoretical and Practical Impacts on Information Professionals
- How to optimize your Google Ads budget with an agency?
- 10 Common Mistakes Google Ads Agencies Make and How to Avoid Them
- Managing Google Ads internally VS. hire an agency
- The benefits of hiring a Google Partners certified agency
- Best practices and trends in SEO in 2023
- Content Marketing, Analytics, Reports and SEO Tools
- Complete Guide to Local SEO: Attract More Customers in Your Area
- Off-Page Optimization (Off-Page SEO): Tips and Best Practices
- Technical SEO: Optimization & Best Practices
- On-Page SEO Secrets and Strategies
- Understanding Search Engines and the Power of Keywords for Effective SEO
- Introduction to SEO: Importance, Strategies and Glossary for SMEs
- [ANNOUNCEMENT] The RASC chooses Bofu Marketing Agency for a Complete Digital Transformation.
- SEO optimization on Amazon
- WordPress vs Custom Website: Complete Guide (2023)
- Developing an Effective Marketing Strategy: Trends, Tips and Best Practices for 2023
- Marketing Strategy: Accelerate and Structure your Customer Acquisition and Activation Ecosystem
- Inbound Marketing vs Outbound Marketing: Which marketing strategy to choose for your business?
- How to build a marketing strategy that transforms your business?
- What is strategic marketing?
- Law 25 in Quebec in summary: how to navigate the new data protection landscape and adapt your marketing strategy
- [ANNOUNCEMENT] LONGBOW ADVANTAGE SELECTS BOFU AS GROWTH PARTNER FOR REBUS
- 11 Factors to Consider When Requesting Website Submissions
- Meta Instagram Graph API update
- [ANNOUNCEMENT] Insight Pest Solutions chooses Bofu as its growth partner in Quebec
- [ANNOUNCEMENT] Our agency obtains CONCILIVI certification!
- [ANNOUNCEMENT] Fromagerie Victoria chooses Bofu as its advertising partner
- [NOMINATION] Pamela Rodriguez
- [ANNOUNCEMENT] K-Way Canada chooses Bofu as its growth partner
- Use ROAS & its context as performance KPI
- Hubspot automation for sales, marketing and customer service: The complete guide
- Free SEO Audit - Evaluate the state of your site's SEO & its performance
- 27 reasons in favor of web marketing vs traditional marketing
- How to choose your web marketing agency: the 10 important criteria
- [RECRUITMENT] Digital Strategist
- The 7 Best Digital Transformation Grants for SMEs in 2023
- SEM Rush: The Ultimate Tool for Your Digital Marketing
- [ANNOUNCEMENT] Bofu Agence Marketing is a Verified Amazon Ads Partner
- How can a web marketing agency increase your business's ROI?
- Current trends in web marketing for businesses
- How to choose an effective web marketing agency?
- Why do you need a digital marketing agency to boost the performance of your business?
- [ANNOUNCEMENT] NANUK renews its partnership with Bofu Agence Marketing for the year 2023
- Understanding the ToFu, MoFu and BoFu strategy & approach
- 5 essential points to consider when choosing your Amazon marketing agency
- The LinkedIn beginner's guide for SMEs 2023
- Multichannel vs. Omnichannel: What is the difference?
- Advertising on Amazon: The Complete Guide
- Glossary of popular web marketing terms
- The importance of B2B marketing in the modern era of business
- What is Chat GPT?
- Everything you need to know about Google Analytics 4 VS Google Analytics Universal
- Why use Shopify for your online store?
- What is Google Tag Manager?
- Structured Data 101: Definitions and Best Practices
- How to Start a Brand Ambassador Program in 5 Easy Steps
- HubSpot and marketing automation
- Why choose HubSpot as CRM software for your business?
- HubSpot and the integration of technological accounting tools
- HubSpot Academy: essential training tools for today's marketing manager
- HubSpot & Inbound marketing
- Why adopt technological tools in business?
- What is “MARTECH” or technological marketing?
- What is lead generation in marketing?
- What is a CRM?
- HubSpot vs. Pipedrive
- HubSpot vs. Zoho
- HubSpot vs Monday.com
- HubSpot vs. Salesforce
- [Recruitment] SEM digital campaign manager
- [ANNOUNCEMENT] BOFU, a Shopify partner
- [ANNOUNCEMENT] Bofu is a Google partner agency
- [ANNOUNCEMENT] Bofu Marketing Agency is a HubSpot partner
- How to identify Google misrepresentation fraud attempts?
- 5 Tips from Google for Working with a Third Party
- Best practices for channels, brands and professionals according to Google
- How do I claim an existing Google My Business page or Google Maps listing?
- Create a New Google My Business Listing in 19 Easy Steps
- The 4 major advantages of a Google My Business listing
- Google My Business: 3 Sections visible to everyone on Google
- Local citations: sending the right signals to search engines
- [ANNOUNCEMENT] BOFU launches The Ultimate Google My Business Guide 2023
- [NOMINATION] Gabriel Bruneau-Langlois
- [ANNOUNCEMENT] A new brand image for BOFU
- 6 tips for optimizing your Google My Business listing
- The Complete List of Google My Business Categories in 2023
- Amazon Business: an alternative for SMEs
- Google Data Studio (Looker): do more with your data
- Klaviyo: the best email software for online stores
- Shopify: the online store 2.0
- Google Manufacturer Center Essentials
- Google Merchant Center: a tool at the heart of your advertising campaigns
- What is CRM software?
- SEO and customer reviews ★★★★★
- Establish the sales funnel for your products and services
- The importance of personas for your marketing strategy
- Understanding Retargeting and Its Importance to Your Business
- Hotjar: Evaluate the behavior of users who consult your resources or content
- How Microsoft Clarity can help you
- Is Facebook Pixel useful for your business?
- Facebook Business 101
- How to optimize the SEO of your website?
- Understanding your data with Google Analytics
- Analyze your digital audiences with Google Tag Manager
- How to develop effective marketing content
- Improve your newsletters in 7 steps
- 5 Digital Marketing Tactics for Local Businesses
- Bounce rate — what is it and what constitutes a good rate?
- Easily generate new sales leads
- Why is it essential to work with a digital marketing agency in 2023?
- 8 best practices to improve your conversion rate
- How to sell on Amazon
- Why are my website sales slow?
- What is an audience?
- SEO, SEM or SMM?
- What is SEO and why do we need to constantly optimize it?
- Google My Business, an essential!
- Is Facebook Pixel useful for your business?
- Advertising on Google: how does it work?
- 7 Simple Ways to Increase the Usability of Your Website
- How to Improve Your Google Maps Search Rankings
- Why combine PPC and SEO strategies?
- Bounce rate — what is it and what constitutes a good rate?
- How to Optimize Your Pay Per Click (PPC) Strategy
- How to set a Google Ads advertising campaign budget
- Why use Google Ads in 2023?
- Does Google Ads work for small businesses?
- What are 5 common mistakes web designers make when creating a business website?
- SEO vs. PPC — Who Wins?