digital ecosystem

Analysis + SEO, SEM & SMM strategy

The objective is to know you and then optimize and harmonize your presence in the digital ecosystem, aiming for maximum performance and increased visibility.

Analysis & strategy

Our services


  • Competitors
  • Strategic diagnosis
  • SEO
  • Ads
  • SWOT
  • Personas

Analysis + strategy

The bofu method

Our service offers in-depth SEO, SEM, and SMM analysis, with a team of experts providing strategic insights and competitive tactics review to refine your marketing strategy and uncover opportunities.

We transform your online presence, drive customer engagement and increase ROI by improving search engine rankings, advertising optimization and social media presence, positioning you ahead of your competitors in the digital ecosystem.

In 2023, Google favors quality, relevant and reliable content, aligned with search intentions and optimized for a superior user experience, according to the EAT (Expertise, Authoritativeness, Trustworthiness) criteria.

Google SEO Best Practices

digital marketing

digital strategy experts

At Bofu, our initial analysis and strategy department functions as an external CMO, providing expertise and production capabilities tailored to your internal needs. Our detailed process allows us to dive deep into the operation of your business, understanding your sales, margins, and priorities in alignment with your business objectives. This approach ensures that your brand is perfectly aligned with your aspirations, your team, your target audience, and the story you want to tell.

Once this alignment is achieved, your business is ready to move into the next gear. We are here to guide you through this transition, providing you with the tools and strategies needed to scale effectively. Our expertise as an external CMO ensures a clear strategic vision and tailored implementation, propelling your brand to new heights of success.


Our analysis includes an analysis of the business environment, a strategic diagnosis, an analysis of audiences and your personas, the overall strategy, the HubSpot mandate, the preparation of accounts and tools, the mandate, the budget allocation, the strategy advertising and the cost of services.

Having a plan is the best way to set and achieve your marketing and sales goals. It allows you to:

  • Set clear goals
  • Guide decision-making
  • Understand your market and its competition
  • Optimize the effectiveness of your efforts
  • Measure performance
  • Anticipate challenges and opportunities

No, marketing plans are not just for large companies.

The plan and analysis are equally important for small and medium businesses to know where to optimize marketing efforts and how to achieve goals effectively.

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Our Process

appel-exploratoire-bofu-Bofu Agence Marketing


Our process always begins with a phone call, a virtual meeting or a face-to-face meeting. We want to take the time to get to know you and learn more about your business, its needs and its goals.

This will allow us to identify the value we can bring to it.