Digital Marketing Services
Facebook and Instagram Ads at the service of your business
We are experts in advertising on Facebook and Instagram. We help brands attract and retain new customers at low cost. We have more than 10 years of experience on the Facebook advertising platform; from the early days of advertising products to the advanced stage of today.
With advanced targeting capabilities, we are able to find and follow your customers through their web journey through their past actions and interests. By doing so, we can get them the right message, at the right time, in the right place and drive positive ROI results for your business.
to be successful with META
FACEBOOK & INSTAGRAM Ads
Facebook is by far the largest social network, with 2 billion daily active users. It's also the cheapest way to increase your exposure to potential customers, which makes it perfect for small businesses. Our team of Facebook advertising experts make sure your ads are shown in front of the right audience at the right time, helping to increase conversions and drive sales.
We design campaigns to generate maximum impact. We provide video production as well as creative support through Adobe suite tools such as Photoshop and After Effects.
DYNAMIC PRODUCT CATALOGS
If you're running an eCommerce store, you need to know all about the Facebook Product Catalog. We help create and modify the product catalog for maximum product exposure and impact.
Our process always begins with a phone call, a virtual meeting or a face-to-face meeting. We want to take the time to get to know you and learn more about your business, its needs and its goals.
This will allow us to identify the value we can bring to it.
Initially, we want to know everything about your company: your short-term and long-term goals, your mission, your vision, your values, your customers, who your competitors are, the situation in your industry and your level of commitment to search engines and social networks .
The creation of a complete strategy will result from this analysis.
We will take the established strategy and turn it into a clear action plan for the next 3 months, a general guide for the next 6 months and a strategic plan for the next 3 years.
We will deploy these actions, using our expertise and our network. Our goal is to generate a rapid and measured return on investment.
MEASUREMENT, EVALUATION & OPTIMIZATION
We will evaluate the performance of our deliverables, on an ongoing basis, to improve results, optimize actions and achieve the best return for every dollar invested.
Follow-ups will be done on a regular basis, in order to align your business strategies with the reality of your business and new digital trends, in order to obtain greater reach.
PERSONALIZED ADVERTISING STRATEGY
FACILITATE YOUR PROCESSES
I've had my best season in company history year after year for 3 years now! I sold my snow removal business and thanks to Bofu's marketing know-how, I can focus on my specialty: hydroseeding. Thanks guys!
Through his agency BOFU, Marc-Antoine offered us/offers impeccable service by focusing on various short, medium and long-term strategies for our business. Their attention to detail and understanding of our business environment is an important competitive advantage for us.
Marc-Antoine is great to work with. He is very responsive to the daily needs in marketing and has a wealth of knowledge on web based activity. He drives sales initiatives through social media and has the ability to expose activities and products directly to the retailer and end user. Marc is always willing to jump in and contribute to the goals of the organization. He is an asset to us and keeps me up to date with all market trends.
Thanks to the different marketing strategies we use, my sales are really solid. I never thought I would have such success following their coaching for my social networks, my websites, my advertising and Amazon. They have a long term vision for my products and services and an ingenious way to monetize my brand. I recommend X1000.
Great experience! Always satisfied with the professionalism of Marc-Antoine! He was able to meet all my requirements! Thanks to him, my site is very well referenced on Google!
A professional team that takes the time to support you in the development of your web strategies. A must for young and old companies! 🙌😄
Impeccable customer service! I recommend.
Facebook campaigns allow you to deliver your content to an ultra-targeted audience. Users' interests and demographic details are accessible, allowing us to create highly relevant advertisements.
Facebook ads adapt to all types of objectives:
- increase brand awareness
- increase interactions with the page
- engage the community
- generate traffic to the website
- And much more
Boosting a Facebook or Instagram post can be an effective strategy for reaching a wider audience beyond your followers and increasing engagement around your content.
Boosting posts consists of creating an advertisement from content already shared on your profile.
Facebook offers a variety of ad formats to meet the needs of advertisers. Here are some of the types of ad formats commonly used on Facebook:
- Video Advertising: Video ads help deliver engaging content.
- Image: Ads that contain a static image, along with a title, text, and link.
- Carousel: This format allows multiple images to be presented. Users can scroll through the images horizontally and click on the ones that interest them.
- Collections: Collections combine a cover image or video with multiple product images. When users click on the ad, they are redirected to explore the products further.
With the installation of a Facebook pixel you have the possibility to record different events. It provides you with crucial information that you can use to create optimized and better targeted ads.
The Facebook pixel also allows you to find out how visitors to your website interact with it once they have seen your Facebook ad.