Blog - THE TOP OF THE FUNNEL
Google Ads
How to Set a Google Ads Ad Campaign Budget
Once you have a Google Ads account, one of the first steps in launching your ads is to select a daily budget for each of your campaigns based on the average amount you're willing to spend and yo...
Google Ads
Why use Google Ads in 2024?
Everyone uses Google! Right now, people are searching on Google. This implies that your consumers are also searching on Google.
If you want to capitalize on the astronomical number of searche...
Google Ads
SEO vs. PPC — keyword strategy
These days, having a business also involves creating and maintaining a professional website.
Without a web presence for your business, you will miss out on many potential customers and it will...
Google Ads
Does Google Ads work for small businesses?
Google Ads (formerly Google Adwords) is an asset for small businesses who want to increase their online visibility and promote their products to a large pool of potential customers. In this artic...
What's new at Bofu?
News
Interne
BOFU's Commitment to Do Its Part: Gold carbon neutral certification + commitment with Carbone boréal and Shopify Planet
We are excited to share our recent carbon neutral Gold certification from LCL Environnement and our participation in the Carbone boréal and Shopify Planet projects. These initiatives reflect our c...
Ergonofis chooses Bofu to optimize its organic positioning on search engines
Ergonofis, an innovative leader in the field of ergonomic office furniture, continues its SEO journey with Bofu to enhance its search engine positioning.
This partnership marks a critical strategi...
Clients
Mr. Puffs chooses Bofu as its marketing agency of record
Mr. Puffs, the Canadian restaurant chain famous for its traditional Greek donuts "Puffs", is proud to announce its new partnership with Bofu to strengthen and optimize its online presence in Canad...