L'importance d'adapter ses créatifs publicitaires - Bofu Agence Marketing Web
Amazon

The importance of adapting your advertising creatives

For effective and successful online advertising, all the elements must be in place. The adaptation of visual content according to the advertising platform is among these. Whether it is a photo , a ...
Facebook Ads (Meta Ads): guide d'introduction - Bofu Agence Marketing Web
Meta

Facebook Ads (Meta Ads): introductory guide

An important online advertising platform, Facebook Ads must be considered when implementing your overall marketing strategy. Depending on your target audience and goals, several specific benefits ...
Introduction au SMM - Bofu Agence Marketing Web
Instagram

Introduction au SMM

Faisant référence au Social Media Marketing, le SMM représente l’ensemble des stratégies marketing utilisant les plateformes de réseaux sociaux comme Facebook, LinkedIn, TikTok, Twitter, Instagram,...
Établir un budget de campagne publicitaire numérique - Bofu Agence Marketing Web
Amazon

Establish a digital advertising campaign budget

Of a company's overall budget , a significant portion is usually already spent on advertising and marketing. It is therefore in this category that online advertising falls . In order to obtain the ...
Établir et interpréter les KPI importants selon le type de campagne en ligne - Bofu Agence Marketing Web
Amazon

Establish and interpret important KPIs depending on the type of online campaign

Several performance indicators (KPIs) exist and can be used at different stages of online advertising strategies. In order to aim for the best approach, it is recommended to carefully identify, in...
Comprendre les mesures de rentabilité autour de la publicité en ligne - Bofu Agence Marketing Web
Amazon

Understanding Profitability Metrics Around Online Advertising

It goes without saying that one of the primary objectives of advertising is to increase the profitability of one's business or brand. In addition to putting forward the best strategies to ensure e...
Tendances et nouvelles technologies en marketing numérique - Bofu Agence Marketing Web
Amazon

Trends and new technologies in digital marketing

Since the digital world is constantly in turmoil, the advertisements found there are certainly no exception. It is therefore crucial for businesses wanting to stand out online to follow trends and...
Publicité en ligne 101: Introduction - Bofu Agence Marketing Web
Amazon

Online Advertising 101: Introduction

Online advertising plays a vital role in the modern marketing ecosystem . It represents an incredible opportunity to make your business known, to define your image, to reach your target audience, ...
MAJ de l'API Instagram Graph de Meta - Bofu Agence Marketing Web
Instagram

Meta Instagram Graph API Update

New Instagram Stories publishing capability for third-party tools Good news for social media managers: Meta is adding the ability to publish Instagram Stories in its Instagram Graph API. This...

What's new at Bofu?

News

[MÉDIAS] Du travail de haut niveau à prix raisonnable - Bofu Agence Marketing Web
Interne

High-level work at a reasonable price

La Presse Marketing agency Bofu has just announced the acquisition of web technologies Social Tipster and CoderChamp, in addition to getting its hands on online marketing service provider Lead...
Nouveau mandat de stratégie et de publicité pour Trois fois par jour - Bofu Agence Marketing Web
Clients

Trois fois par jour chooses Bofu as its leading marketing agency

Introduction Today we are pleased to announce a new collaboration with Trois fois par jour , a leading Quebec brand in the field of local recipes and home products. This strategic partnership with...
[ANNONCE] BOFU Agence Marketing annonce l'acquisition de LeadLeaps - Bofu Agence Marketing Web
Interne

[ANNOUNCEMENT] BOFU Marketing Agency announces the acquisition of LeadLeaps

We are delighted to announce that BOFU Agence Marketing has recently acquired LeadLeaps, one of the most reputable lead generation service providers in the industry. This event marks a significant ...