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SEO
Understanding Search Engines and the Power of Keywords for Effective SEO
In an ever-changing digital world, search engines play a crucial role in helping users quickly access the information they need. Google , Bing , Yahoo and other major players have the mission of cr...
SEO
Introduction to SEO: Importance, Strategies and Lexicon for SMEs
Coming from the expression Search Engine Optimization , SEO represents a crucial discipline of digital marketing aimed at improving the visibility of a website in the organic (unpaid) results of ...
SEO
Best practices and trends in SEO in 2024
SEO represents a constantly evolving world . To ensure that you always implement best practices , it is therefore essential to follow emerging trends . This is indeed how it is possible to constant...
SEO
Structured Data 101: Definitions and Best Practices
Structured data on a website is data organized in a precise and standardized way, usually in the form of tables or databases. They allow information to be stored and managed efficiently and made e...
SEO
Local citations: sending the right signals to search engines
A local citation is any online mention of a local business's full or partial name, address, and telephone number — also known as NAP data.
Citations can occur on local business directo...
SEO
6 tips to optimize your Google My Business listing
To succeed through SEO as a local business, you must benefit from high visibility on Google My Business, also called Google My Business or GMB. According to Hubspot , 46% of all Google searches are...
SEO
The complete list of Google My Business categories in 2024
Here is the complete 2024 list of Google My Business categories. You should try to find a specific business category for your business.
WHY A GOOGLE MY BUSINESS SHEET?
Google My Busine...
SEO
5 Google tips for working with a third party
Best practices according to Google
Business listings are a no-cost tool, but third parties often charge to manage your listing. However, they offer you valuable services. For ex...
SEO
The 4 major advantages of a Google My Business listing
Google My Business offers a series of benefits that are important to know about. It helps reach new customers, increase overall visibility of businesses, and ensure that customers can fi...
What's new at Bofu?
News
Interne
BOFU's Commitment to Do Its Part: Gold carbon neutral certification + commitment with Carbone boréal and Shopify Planet
We are excited to share our recent carbon neutral Gold certification from LCL Environnement and our participation in the Carbone boréal and Shopify Planet projects. These initiatives reflect our c...
Ergonofis chooses Bofu to optimize its organic positioning on search engines
Ergonofis, an innovative leader in the field of ergonomic office furniture, continues its SEO journey with Bofu to enhance its search engine positioning.
This partnership marks a critical strategi...
Clients
Mr. Puffs chooses Bofu as its marketing agency of record
Mr. Puffs, the Canadian restaurant chain famous for its traditional Greek donuts "Puffs", is proud to announce its new partnership with Bofu to strengthen and optimize its online presence in Canad...