[RECRUITMENT] SEM Campaign Manager

Location: 100% Remote Work
Type: Full-time (40 hours per week)

Job Summary

Reporting to the co-founder and the media performance coordinator, the digital campaign manager will be required to work on numerous marketing projects and digital advertising campaigns.

Working closely with the creative, development, and consulting teams, they will be the point of contact for clients and partner agencies. They will be responsible for developing trusting relationships with all stakeholders involved in their projects.

He/she will be responsible for coordinating, creating, managing, analyzing and monitoring the agency's digital campaigns across all platforms, primarily: the Google Ads suite (Search, Shopping, Demand generation, PMax, Apps, Display and Video)

It should be noted that these tasks and responsibilities are subject to change, depending on the agency's needs.

Main responsibilities – Google Ads Manager

• Building the structure of new accounts : designing the architecture of campaigns (account level, campaigns, ad groups, audiences, keywords, ads), taking into account business objectives and platform best practices.

• Launch new campaigns : configure and launch one-off (e.g., promotions, events) and perpetual (always-on) campaigns, including conversion tracking, ad extensions, and appropriate targeting.

• Optimize existing campaigns : analyze performance and adjust bids, budgets, audiences, keywords, ads and formats to improve ROI and achieve established KPIs.

• Manage and optimize client budgets : allocate and adjust advertising investments according to monthly or quarterly objectives, maximizing spending efficiency.

• Produce and analyze semi-automated monthly reports : generate clear reports via tools like Google Looker Studio, and provide concrete recommendations to clients and the team.

• Ensure synchronization with other stakeholders : collaborate with SEO specialists, account managers, creative team and technology team to ensure strategic consistency and optimize the entire marketing funnel.

Desired profile

• Experience in managing search engine campaigns (mainly Google at the paid level);
• Understanding clients' business objectives in order to use SEM to boost their revenue;
• Google Analytics 4 certification;
• AGENCY EXPERIENCE or relevant;
• 3 to 5 years of experience in GOOGLE ADS management.
• Relevant experience with related tools: Google Analytics 4, Google Tag Manager, Google Looker Studio, Bing!, YouTube;
• Knowledge of Microsoft Office suite and Google Workspace;
• Understanding of SEO, SEM, and digital media best practices in terms of performance in general;
• Bilingualism in spoken and written French and English.

What we offer

• A competitive salary in a rapidly growing company (Depending on experience);
• Career progression proportional to your learning speed and your desire to move forward;
• Working remotely at all times;
• A flexible weekly schedule to suit your needs;
• Employee assistance program and telemedicine;
• Digital platform for flexible employee benefits (and soon group insurance!);
• Access to continuous training;
• A well-balanced workload that allows for a balanced life;
• Autonomy, and a team attentive to your personal needs and your desire for professional growth;
• Team events;
• Pleasant clients and partners!