PCAN Volet 1 - Développez vos activités commerciales en ligne - Bofu Agence Marketing Web

PCAN Part 1 - Develop your online business activities

Why use remarketing Reading PCAN Part 1 - Develop your online business activities 3 minutes Next PCAN Part 2 - Improve your company's technologies MAJ

What is PCAN?

The Canadian Digital Adoption Program (CDAP) is a Government of Canada initiative to help Canadian businesses become more innovative and competitive in e-commerce. The CDAP is implemented in Quebec through an alliance between the Community Futures Development Network and Business Development Centres (SADC+CAE) and the Quebec Federation of Chambers of Commerce (FCCQ).

Part 1: Grow your business online

This stream offers consulting services and microgrants of up to $2,400 to help small businesses adopt digital technologies. To learn more about applying for the grant , visit the official website.


Grant Eligibility

SMEs must meet several criteria to be eligible, including:

  • Have at least one employee or annual revenue of at least $30,000;
  • Be a for-profit, registered or incorporated business;
  • Sell ​​directly to consumers (B2C).

Eligible expenses

Eligible expenses include, but are not limited to:

  • Setting up or improving an e-commerce site;
  • Search Engine Optimization (SEO);
  • Installation of e-commerce platforms;
  • Tips for developing an e-commerce strategy.

Ineligible expenses

Certain expenses are not eligible, such as:

  • Costs related to connectivity;
  • Shipping costs of goods;
  • Renewal of existing digital services.

How to get the microgrant

  1. Eligibility Assessment : Make sure your project is eligible.
  2. Submitting the grant form : Fill out the form on the official website.
  3. Signing the Grant Agreement : After approval, sign the grant agreement.
  4. Sending supporting documents : Send invoices and proof of payment.
  5. Obtaining the grant : Funds are transferred within 15 working days after approval of the supporting documents.

FAQ about PCAN

Who can benefit from the PCAN Quebec grant?

SMEs of all sizes and from all sectors of activity in Quebec can benefit from the subsidy only once, provided they meet certain specific criteria.

What expenses are eligible under the PCAN Quebec?

Eligible expenses include, but are not limited to, implementing e-commerce plans, search engine optimization, installing e-commerce platforms, and hiring digital marketing consultants.

Is there a minimum or maximum income to be eligible?

There is no minimum or maximum income requirement to participate in the program.

Can I submit expenses already incurred?

No, all expenses must be after the grant approval date.

Does the grant cover the purchase of electronic equipment?

Yes, but only if the equipment is directly linked to an e-commerce strategy, with coverage of 20% of the total cost.

Can I use the grant to pay for existing services?

No, the grant is only for new e-commerce service subscriptions.

Does my business need to have a physical location to be eligible?

No, online businesses are also eligible.

Is it possible to submit multiple applications?

Each company can only receive one grant under this program, but a new application can be submitted if the first one is refused.

Conclusion

The PCAN represents a significant opportunity for SMEs in Quebec and Canada to develop and improve their online presence. By leveraging this grant, businesses can not only increase their online visibility but also strengthen their competitiveness in an increasingly digital market.

For more information, contact PCAN Québec or consult THE 7 BEST DIGITAL TRANSFORMATION GRANTS FOR SMEs to discover other grant opportunities.

ALIGN ACQUISITION, AMPLIFICATION & BRAND

ANALYSIS + STRATEGY

To increase marketing effectiveness, Bofu should conduct a comprehensive audit of its SEO, SEM, and SMM strategies, focusing on competitive analysis and setting clear objectives.

An SEO content strategy and targeted SEM campaigns are crucial, as is tailoring social media efforts according to audience preferences. With rigorous monitoring and constant adjustments, Bofu can improve its online presence and ROI.