Radio advertising cost calculator is basically an online tool that will give you a clear idea about the audience, CPM, number of ads served, conversions, and other metrics based on your budget. Thus, you can easily understand the costs of radio advertising.
Audience : Audience refers to the exact number of people who listen to a radio program. Audience or listeners usually vary depending on the country, radio station, popularity of the program, and other factors. With this field, you can understand how many people will listen to your ad.
CPM : The CPM of the radio advertising cost calculator, which stands for “Cost Per Thousand”. Most radio stations around the world offer radio advertising packages on a CPM basis. That is, you can now easily understand how much money will be spent per 1000 listeners.
Number of Ads Aired : In the “Number of Ads Aired” section, you can easily understand how many times your ad will be aired in a program, throughout the day, or at any time. This point is usually set by the radio management or authority.
Conversions : This will tell you exactly how many times a particular action can be completed. For example, how many sales you will get, how many leads you will generate, or how many targeted customers you will attract, etc., are largely influenced by conversions.
Radio Advertising Cost Calculator Features
As a radio advertising budget calculator, this online tool will provide you with various features, through which you can use them very easily. I have already listed some of the features above considering the benefits that you can enjoy.
Now let's see exactly what features you'll be able to use.
• No registration or login is required to use this tool
• Easily understand how much a radio ad costs now
• Get a rough idea of internet radio advertising rates
• Accurate and real-time data or information is available
• 100% safe to use on mobile, tablet or computer
• Many more exciting features will be added in the future.
How much does a radio ad cost?
You are probably very interested to know how much does a 30 second radio ad cost, how much does a local radio ad cost, how much does a 15 second radio ad cost, radio ad prices by state, and many other things. So let's do some math on this.
Let's say the average CPM for FM radio or internet radio is $13.
In this case, it will cost you only $13 per 1000 listeners. If a radio has 20,000 listeners, it will cost you $260. And if a radio station or program has 100,000 listeners, it will cost you $1,300. In general, the more listeners, the more you will have to spend on ads.
Let's say the average conversion rate is 5%.
In this case, for every 100 valid listeners, you will be able to get 5 conversions. And for every 10000 listeners, you will get 500 conversions. Anything can happen when it comes to conversions, for example, getting sales, getting leads, attracting targeted customers, etc.
Conclusion
There are many advertising budgeting tools available worldwide.
But as the best tool, you should choose the radio advertising cost calculator, which is an online tool that can be used on Android, iOS, or PC devices. It will help you get data about audience/listeners, CPM, number of ads served, and conversions/leads for a specific budget.
And the most important thing is that this tool is 100% free to use.
